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As recreational running established widespread popularity in the 1970s, the benchmark for running footwear shifted from mere existence to performance. While the eraâs designs would be considered simple by todayâs standards, the decade stands out as the moment when running shoes truly came into their own. The 327 sheds new light on the â70s as a time of innovation by boldly reshaping classic design elements with a thoroughly contemporary outlook. With, an angular reworking of the tried-and-true wedge silhouette, outsize, asymmetrically applied âNâ branding, and wraparound, trail-inspired lug outsole, the 327 provides nothing less than a complete reimagination of our running heritage.
